So you have finally started blogging. Now, you want to learn how to improve your blog. To improve your blog, you should first find what is affecting your blog and where your blog is lagging behind your competitors. Only then you can work on it and make changes to improve your blog. So, how do […]
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How to Install Google Analytics Global Site Tag in WordPress (gtag.js)
What is Global Site Tag (gtag.js) Google has now introduced a new JavaScript tagging framework called Global Site Tag (gtag.js) for its Google Analytics platform to replace the old analytics.js system. This new tracking framework tracks data and shares it with all of your Google marketing tools like Google Analytics, Google Ads, and Google Marketing […]
How to track WordPress form conversion source in Google Analytics
Tracking form conversion source helps website owners gain insight into which marketing campaigns (advertisements, partnerships, or other promotions) drove the most leads for their business. For example, you might be running multiple campaigns simultaneously on Google, Facebook, and Twitter. How will you be able to find out which one works the best for you? People […]
How to generate a Year In Review report from Google Analytics
As a blogger or small business owner, I find that it is a good way to start the new year by sharing a Year In Review blog post that reviews the actions that you have performed over the last year. It allows you to remain fixed on the goal while still being aware of what […]
How to set up Google Analytics custom events tracking in WordPress
What are custom events in Google Analytics By default, Google Analytics tracks only pageviews on your website. That is, which pages are being loaded and for how long users are staying on each page. Also, where the people are visiting from and which devices they are using to access your website. But, Google Analytics can […]