How Your Company’s Digital Presence Can Attract The Best Candidates

How Your Company's Digital Presence Can Attract The Best Candidates

In today’s world, our digital presence plays an integral part in many areas of our lives. From socializing to marketing, job hunting to networking, our digital presence can be a significant asset. For businesses, a strong digital presence can have many benefits, including attracting the best candidates for a role. More and more job hunters … Continue reading How Your Company’s Digital Presence Can Attract The Best Candidates

How data can help you make smarter marketing decisions

how data can help you make smarter marketing decisions

Today’s leading marketers know that data-driven insights are marketing gold. Gone is the old approach of working off assumptions or gut feelings. Today, marketers are beginning to recognize the importance of relying on sound customer data. But according to a recent study from Google, fewer than 40 percent of marketers actually use consumer research to … Continue reading How data can help you make smarter marketing decisions

How to choose the best digital marketing agency

How to choose the best digital marketing agency for your brand or business

50% of the small businesses fail in the first year and sadly, if they survive, only 5% of them make past the five years. Small business owners have a low budget, usually lower revenue and great chances of getting on credit. One wrong move and it will be ruined. In that case, they should be … Continue reading How to choose the best digital marketing agency

Time to cash in on influencer marketing and blogger outreach campaigns

influencer marketing and blogger outreach campaigns

There used to be a time when people bought most of the things they need from a local store. They generally knew the store owner and maybe even some of the people who worked in there. But in today's global village in the modern world, people miss that personal connection. We have gradually shifted from … Continue reading Time to cash in on influencer marketing and blogger outreach campaigns

Why is digital marketing automation important in 2024

importance of digital marketing automation

Why automation is important for digital marketing Automating your digital marketing efforts can help you save a lot of time and money which you would have otherwise spent trying to understand how digital marketing works, set up campaigns, capture leads, etc. Digital marketing automation can also help you focus on other important strategies needed to … Continue reading Why is digital marketing automation important in 2024

Importance Of Big Data Powered Marketing Intelligence In Business Strategy

what is marketing intelligence and how to collect marketing intelligence data

With big companies, businesses, and large corporations competing against each other on a global level, the need for marketing intelligence data has reached greater heights. This sudden rise in the need for marketing intelligence data can be attributed to the cropping up of new competition from various parts of the world in the form of … Continue reading Importance Of Big Data Powered Marketing Intelligence In Business Strategy